About

Idida Rodriguez

Ms. Rodriguez joined 1868 Public Affairs after many years of collaboration with other members of the firm on a variety of political and public policy initiatives. She is a renowned and respected political strategist and experienced consultant with a concentration in grassroots and grasstops marketing, public relations, government relations and business development.                

Ms. Rodriguez has played a key role in numerous high-profile Democratic campaigns at the federal, state and local levels. She served as an advisor on the 2006 campaign for U.S. Senator Robert Menendez, and as a consultant for Jon S. Corzine’s Statewide Hispanic Voter Program for his 2005 and 2009 gubernatorial campaigns.                 

In 2000, Ms. Rodriguez coordinated Passaic County’s Latino Base Vote for U.S. Senator Corzine’s campaign. She also served as Paterson’s GOTV coordinator for Congressman Bill Pascrell Jr. in 1998.                  

Ms. Rodriguez served as Assemblywoman Nellie Pou’s Chief of Staff from 1997 to 2003. She worked closely with the U.S. Census to increase citizen participation effort to avoid undercounting and ensure all communities received fair representation in the New Jersey Legislature during the last legislative redistricting process in 2001.                 

She was instrumental in building community capacity through numerous positions, including as Director of Paterson’s School-Based Youth Services, as instructor for the Pre-College Consortium Program at New Jersey Institute of Technology, and as Community Outreach Organizer for the Puerto Rican Association for Community Organization (PACO) in Jersey City.              

Ms. Rodriguez is a member of the New Jersey Department of Community Affairs’ Local Finance Board. She is a member of the Passaic Valley Water Commission’s Board of Commissioners, and previously held the position of board president. She also serves on the Paterson Parking Authority’s Board of Commissioners. Additionally, she sits on the board of the Statewide Hispanic Chamber of Commerce of New Jersey. She previously served on the boards of the New Jersey Real Estate Commission and the Paterson Urban Enterprise Zone.               

She has been recognized by many organizations for her work in the political and business arenas, as well as for her philanthropic efforts. In 2007, she was honored by the Statewide Hispanic Chamber of Commerce of New Jersey as Professional Services Businesswoman of the Year.    

Ms. Rodriguez attended Douglass College in New Brunswick and graduated from William Paterson University in Wayne with a bachelor’s degree in sociology and a minor in business administration. She lives in Paterson, where she was born and raised.